What people are saying

PERFECT! Jeez we are lucky to have you :)

– Head of Internal Comms, TomTom

 

I love all headlines! They are very brilliant! Thanks again for the amazing copy!

– Sr. Marketeer CRM, TomTom

 

These email comms are fantastic! Short, concise, light-hearted and nicely personalized. I love the increasingly urgent tone in the messaging, without it ever sounding demanding. For me, they’re perfect.

– Third-party partner team

Many thanks Mehdi for both the copy and for addressing the feedback brilliantly. The copy is splendidly spot-on. … This is approved, and much appreciated.

– Manager Digital Marketing Automotive, TomTom

Love it.

– Chief HR Officer and EMB Member, TomTom

 

Again, thanks for your great feedback on design consistency, always good to finish work with you :)

– Head of Brand, TomTom

 

Thanks for speedy update. I love the changes – the inspirational new messaging is really strong!

– Sr. Digital Marketeer Enterprise, TomTom

 

We have never had this much help with copy and such an amazing quality of it. Your responsiveness and engagement are extremely appreciated. We keep saying that here all the time :) And by the way, this year’s slogan is the best of all :)

Principal Software Engineer, TomTom

 

The requester loved your copy! We can hand this version over to a designer for the visual work. Thanks again for your prompt cooperation and chic copy! 

– Sr. Marketeer, TomTom

 

Copy looks GOOD! Approved.

– Sr. Manager CRM

Your copy is always neat and clear!

– Sr. Marketeer CRM, TomTom

Project samples

TomTom summer party

TomTom summer party

Copy to align with brand messaging and values, throughout venue for more than 1,000 invited employees.

TomTom 25-year anniversary book

TomTom 25-year anniversary book

This book shares 25 personal stories. I interviewed everyone, managed the project and wrote the book, working with a photographer, designer and film agency, as we also made three films.

TomTom writing guidelines

TomTom writing guidelines

Click to view PDF ^^ Created a writing style guide for the TomTom brand.

TomTom brand guidelines

TomTom brand guidelines

Click to view PDF ^^ Revised and re-wrote input to make a clear and simple guide.

TomTom values

TomTom values

Defined TomTom's core values and created scripts for small video skits exemplifying each value.

smart live services campaign

smart live services campaign

Promoting TomTom’s services offered to smart drivers.

International Women’s Day campaign

International Women’s Day campaign

Internal/external TomTom campaign and European Women in Tech event.

Be TomTom Green poster

Be TomTom Green poster

Internal communications connecting an environmental certification with TomTom’s sustainability messaging.

Dopper water bottle poster

Dopper water bottle poster

Internal communications launching Dopper water bottle giveaway in line with TomTom’s sustainability messaging.

Tony's Chocolonely wrapper

Tony's Chocolonely wrapper

TomTom Automotive’s custom chocolate bars to give to their industry partners around the world.

Recruitment flyer

Recruitment flyer

TomTom recruitment flyer targeting engineers.

Publications

CITIES we own the city

Chapter co-author, co-content editor.

PUBLICATION THE WASTED CITY

Grant writer, co-author, content editor.

Play the City games informing urban development

Grant writer, project manager, content editor.

Who I've worked with

EXPERIENCE TOMTOM

EXPERIENCE PLAY THE CITY

EXPERIENCE CITIES FOUNDATION

logo scape

PROJECT

PROJECT

PROJECT

PROJECT

PROJECT

CLIENT

PROJECT

City of Amsterdam

PROJECT

PROJECT

PROJECT

PROJECT

PROJECT

PROJECT

Nice! You made it all this way.
Something must feel right.
So, take the next step and reach out.
Let's see where we can go together.

Contact info below ;)

mehdi@urbanenso.com

+31 6 15 94 52 86

LinkedIn

© urban ENSŌ 2020